Full site design
Every page populated with your actual services, towns and projects, never placeholder text.
General contractor website design means a page for every service you bid, a page for every town you serve, and an estimate form that lands in your CRM rather than an inbox, not a single homepage describing "construction services" in general terms.
What it costs
Who it is for
Owners and estimators at general contracting firms, from a single crew doing additions and remodels to a firm running several commercial jobs at once, who want estimate and bid requests from search rather than a brochure that only people who already know them will ever open.
We build for contractors across the United States, including Texas, Florida, California, Arizona, North Carolina and Georgia, and every town page we write names the places you actually work.
Ground conditions
Your site has one "services" page that tries to cover everything you build.
You cannot name a single search your site ranks for in the towns you work in.
Estimate requests arrive by email and wait until someone is back in the office.
The newest project on the site is older than your newest truck.
01
A homeowner searching for a kitchen remodel and a developer searching for a ground-up commercial build are looking for different proof, even though both might describe you as a "general contractor." The design starts from your actual service list and service area, not a generic template, so the pages that exist match the searches your buyers actually run.

02
General contractor sites get browsed from trucks and job sites as often as from an office. Every page is custom coded rather than assembled from a page builder, ships almost no JavaScript, and carries a guaranteed 90+ PageSpeed score, so the estimate form is one tap away instead of loading behind a slow hero video.
03
The design uses your brand colors against a clean, legible layout rather than stock construction imagery and generic gold-and-black templates. It reads as a specific business, not a category, and looks correct whether a visitor's device is set to light or dark mode.
Deliverables
Every page populated with your actual services, towns and projects, never placeholder text.
One page per service you bid, each written for that specific buyer.
One page per town, county or metro you serve.
Finished work organized by service and scale.
Connected to your CRM by direct API, Zapier or Make.
Cloudflare hosting, SSL, CDN and DDoS protection included.
Not included
Timeline and cost
What drives the price is what runs behind the site: the AI Engine on Framing, the Content Engine on Finish Out. The site itself, hosting and the domain are included on every plan.
Step by step
Pay the first month. The $697 build fee is not charged yet.
Services, towns served, brand, domain and CRM. About 15 minutes; gaps can follow later.
We settle scope and service area and agree the launch date. The launch clock starts here.
Every page written and coded, forms wired to your CRM, 90+ PageSpeed checked, old URLs mapped with 301s.
You review the site, we launch it, and only then is the $697 build fee invoiced.
Projects, pages and articles added every week. 5 revisions a month, each within 2 to 5 working days.
Plan by plan
Every feature below is described in plain terms on the features page. The $697 build fee is the same on every plan and is invoiced only after launch.
| Feature | FoundationThe website, fully managed | FramingEverything, plus the AI Engine | Finish OutEverything, plus the Content Engine |
|---|---|---|---|
| Monthly fee | $127 | $267 + AI usage | $647 + AI usage |
| Live in | 7 days | 10 days | 15 days |
| Researched articles a week | 2, 2,500 to 3,200 words | 2, 2,500 to 3,200 words | 3, 2,500 to 3,200 words |
| Revisions a month | 5 included, then $20 each | 5 included, then $20 each | 5 included, then $20 each |
| Pages that open instantly | Included | Included | Included |
| A page for every service you offer | Included | Included | Included |
| A page for every town you build in | Included | Included | Included |
| A project gallery built to win the next bid | Included | Included | Included |
| Enquiries routed straight into your CRM | Included | Included | Included |
| The AI Engine: an AI receptionist for missed calls | Not on this plan | Included | Included |
| AI chat on your website | Not on this plan | Included | Included |
| Text message replies, with carrier registration handled | Not on this plan | Included | Included |
| SEO, AEO and GEO, with schema on every page | Included | Included | Included |
| Researched articles, on a schedule | Included | Included | Included |
| The Content Engine | Not on this plan | Not on this plan | Included |
| Weekly detail updates | Included | Included | Included |
| A client portal for revisions and support | Included | Included | Included |
| Managed Cloudflare hosting | Included | Included | Included |
| Moving from your current site without losing rankings | Included | Included | Included |
| Your domain and your content stay yours | Included | Included | Included |
| Compliance pages that ship with the site | Included | Included | Included |
Risk, reversed
Then the work continues at our cost, not yours. The guarantees below are written into our terms, with their limits stated as plainly as the promises.
The $697 build fee is invoiced only after your site is live and you have told us you are satisfied with it.
On mobile and desktop for pages we build and host. If a page falls below it because of our work, we fix it at no charge.
If your site is not ranking for local searches in your area within 3 to 5 months of launch, we keep doing the search work at no extra charge until it is.
The domain is registered in your name. Leave, and we transfer it free and export your content within 14 days.
Month to month. Cancel by email with 2 business days notice before your next invoice and no further invoice is raised.
Neither guarantee covers changes you or third parties make, content published against our advice, or rankings for terms outside your area or services. The remedy is the corrective work, not a refund: all sales are final, except a duplicate or incorrect charge made by us. Full detail in the terms and the refund policy.
Client reviews
We expected a prettier website; what we actually use every day is the new form. It asks for project location, work scope and proposed start month before anything is sent, which is the information we used to chase by email. The first message is usually enough to act on now.
Inquiry form and response workflow for renovation inquiries
The renovation inquiries preparation page does one job and does it well. It tells people what to have ready before we speak, without demanding everything up front. It has replaced the hurried afternoon rewrite of the same instructions.
Preparation guide and inquiry support for renovation inquiries
The idea that visitors could sort themselves before writing seemed obvious only in hindsight. Visitors choose what they are doing first, and each choice leads to a fit-for-purpose form. Our inbox finally reads like the conversations it actually contains.
Inquiry categories and guided navigation for renovation inquiries
Reviews from clients, published with their permission.
Weighing it up
The pages are built around your actual services and towns rather than a fixed set of placeholder sections you fill in later. A template forces your business into its structure; this starts from your business.
Yes. Your brand colors and logo are used throughout, set up during onboarding, so the site reads as your business rather than a generic construction template with your name swapped in.
Yes. The page structure and vocabulary differ between the two, and the design reflects whichever, or both, you actually do.
Live in 7 days on the entry tier from the onboarding call, 10 or 15 days on higher tiers while the AI agents are trained or the content engine is set up.
At minimum: a home page, a page for each service you bid, a page for each town or county you serve, a project gallery sorted by scope, an about page with your license and insurance details, and an estimate request page connected to your CRM. That is the structure we build on every plan.
Yes. We build for general contractors across the United States, including Texas, Florida, California, Arizona, North Carolina and Georgia. The town pages we write for you name the places and permitting jurisdictions you actually work in.
Yes, and it should. Some state licensing boards require the license number on advertising, websites included. We give it a consistent place on every page along with your insurance details.
We write it, in your trade vocabulary, from the onboarding form and one call. You approve every page before launch and can change anything afterwards as a revision.
A live walkthrough of the site you would get, in about 30 minutes. Plans from $127 a month, the $697 build fee invoiced only after launch, domain and hosting included.
Book a demoOr email and a person replies within one working day.
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