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remodeling contractor website design

Remodeling contractor website design built around the room, not the word "remodel"

Remodeling contractor website design ranks by targeting specific rooms, kitchens, bathrooms, basements and additions, because a homeowner planning one searches very differently from a homeowner planning another, even though a single vague "remodeling services" page treats them the same.

What it costs

  • Plans$127 a month
  • Build fee$697, after launch
  • Live in7 days
  • Revisions5 a month
  • Domain and hostingIncluded

Who it is for

Who is remodeling contractor website design for?

Remodeling and renovation contractors doing kitchens, bathrooms, basements and additions, whose buyers search by room and project, and decide largely on before-and-after photos and trust.

Ground conditions

Signs you need it

  • One "remodeling" page tries to rank for kitchens, baths and additions at once.

  • Before-and-after photos sit in one mixed scroll with no room or scope attached.

  • Calls come in while you are on a job and go to voicemail.

  • Homeowners ask how long they will be without a kitchen before they will book a visit.

01

A page per room type

Kitchen remodels, bathroom remodels, basement finishing and home additions each get their own page, written for that specific project, with its own examples and its own answer-first intro. A single "remodeling services" page cannot rank for all four at once and reads as generic to a homeowner comparing contractors.

02

Before-and-after galleries sorted by room

A homeowner planning a kitchen remodel wants to see kitchen transformations first, not scroll past bathrooms and basements to find them. Galleries are organized by room so the most relevant proof is the first thing a prospective client sees.

Before and after, sorted by room: kitchens, bathrooms, basements, additions.

03

Addressing what it is like to live through it

Dust control, access to the rest of the home and daily disruption are top concerns for homeowners choosing a remodeling contractor. A dedicated page and supporting articles address these directly rather than leaving them to be asked about only after a contract is signed.

Deliverables

What you actually get

  • Kitchen remodel page

    Its own gallery and answer-first copy for kitchen-specific searches.

  • Bathroom remodel page

    Its own gallery and copy for bathroom-specific searches.

  • Basement finishing page

    Covers a distinct project type with its own timeline expectations.

  • Home additions page

    Covers square-footage additions separately from interior remodels.

  • Before-and-after gallery

    Organized by room rather than one mixed scroll.

Not included

What is not included

  • Construction, permitting, safety or legal advice. We build the website; the professional service is yours.
  • Paid ad management, such as running your Google Ads or social ad campaigns.
  • Professional photography or video shoots. We use your photos and improve the gallery as new ones arrive.
  • Printed materials, vehicle wraps, signage and trade show displays.
  • AI usage fees and text-message carrier fees, which are billed at cost on the plans that include the AI Engine.
  • Unused revisions rolling over to the next month.

Timeline and cost

How long it takes and what it costs

  • Foundation The website, fully managed$127 a month, live in 7 days
  • Framing Everything, plus the AI Engine$267 + usage a month, live in 10 days
  • Finish Out Everything, plus the Content Engine$647 + usage a month, live in 15 days
  • Build fee one time, every plan$697, invoiced after launch

What drives the price is what runs behind the site: the AI Engine on Framing, the Content Engine on Finish Out. The site itself, hosting and the domain are included on every plan.

Step by step

How the work is done, step by step

  1. Step 1 · Day 0

    Start the plan

    Pay the first month. The $697 build fee is not charged yet.

  2. Step 2 · Same day

    Onboarding form

    Services, towns served, brand, domain and CRM. About 15 minutes; gaps can follow later.

  3. Step 3 · Launch clock starts

    One onboarding call

    We settle scope and service area and agree the launch date. The launch clock starts here.

  4. Step 4 · 7 to 15 days by plan

    Design and build

    Every page written and coded, forms wired to your CRM, 90+ PageSpeed checked, old URLs mapped with 301s.

  5. Step 5 · Launch day

    You approve, it launches

    You review the site, we launch it, and only then is the $697 build fee invoiced.

  6. Step 6 · Every week after

    Weekly updates

    Projects, pages and articles added every week. 5 revisions a month, each within 2 to 5 working days.

Plan by plan

Every feature behind remodeling contractor website design, plan by plan

Every feature below is described in plain terms on the features page. The $697 build fee is the same on every plan and is invoiced only after launch.

Features and terms by plan
FeatureFoundationThe website, fully managedFramingEverything, plus the AI EngineFinish OutEverything, plus the Content Engine
Monthly fee$127$267 + AI usage$647 + AI usage
Live in7 days10 days15 days
Researched articles a week2, 2,500 to 3,200 words2, 2,500 to 3,200 words3, 2,500 to 3,200 words
Revisions a month5 included, then $20 each5 included, then $20 each5 included, then $20 each
Pages that open instantly Included Included Included
A page for every service you offer Included Included Included
A page for every town you build in Included Included Included
A project gallery built to win the next bid Included Included Included
Enquiries routed straight into your CRM Included Included Included
The AI Engine: an AI receptionist for missed callsNot on this plan Included Included
AI chat on your websiteNot on this plan Included Included
Text message replies, with carrier registration handledNot on this plan Included Included
SEO, AEO and GEO, with schema on every page Included Included Included
Researched articles, on a schedule Included Included Included
The Content EngineNot on this planNot on this plan Included
Weekly detail updates Included Included Included
A client portal for revisions and support Included Included Included
Managed Cloudflare hosting Included Included Included
Moving from your current site without losing rankings Included Included Included
Your domain and your content stay yours Included Included Included
Compliance pages that ship with the site Included Included Included

Risk, reversed

What if the site does not deliver?

Then the work continues at our cost, not yours. The guarantees below are written into our terms, with their limits stated as plainly as the promises.

  • The build fee comes last

    The $697 build fee is invoiced only after your site is live and you have told us you are satisfied with it.

  • 90+ PageSpeed, guaranteed

    On mobile and desktop for pages we build and host. If a page falls below it because of our work, we fix it at no charge.

  • Local rankings in a stated window

    If your site is not ranking for local searches in your area within 3 to 5 months of launch, we keep doing the search work at no extra charge until it is.

  • Your domain, your content

    The domain is registered in your name. Leave, and we transfer it free and export your content within 14 days.

  • No long contract

    Month to month. Cancel by email with 2 business days notice before your next invoice and no further invoice is raised.

  • The limits, plainly

    Neither guarantee covers changes you or third parties make, content published against our advice, or rankings for terms outside your area or services. The remedy is the corrective work, not a refund: all sales are final, except a duplicate or incorrect charge made by us. Full detail in the terms and the refund policy.

Client reviews

Client reviews from contractors like you

  • We reviewed the draft on handsets rather than a big screen, deliberately. Key information comes first and the contact option is clearly labeled. The days of talking customers through the menu are over.
    Lalita TrivediOffice administrator, Whole-house refurbishment contractorDurham, NC · Foundation plan

    Mobile navigation and page layout for renovation inquiries

  • The old renovation inquiries PDF made sense on a printer and nowhere else. Staff now link to the precise section instead of wishing callers luck with a long document. Callers have stopped apologizing for not being able to read it.
    Clifford CranfordSite administrator, Kitchen extension builderAlbuquerque, NM · Foundation plan

    Structured reference pages for renovation inquiries

  • We asked for substance over slogans on the renovation inquiries page, and that is what we got. The page now presents real material with captions that make sense of it. Visitors arrive having already seen how we operate, which shortens the first conversation.
    Neil StocktonBookings coordinator, Heritage renovation contractorSpringfield, MO · Foundation plan

    Reference content and service presentation for renovation inquiries

Reviews from clients, published with their permission.

Questions about remodeling contractor website design

Can each room type have its own page?

Yes. Kitchens, bathrooms, basements and additions each get their own page, because the homeowner searching for one is looking for proof specific to that room.

How are before-and-after photos organized?

By room, so a homeowner planning a specific project sees that project's transformations first.

Can the site mention typical remodel timelines?

Yes, as general ranges by project type, clearly labeled as general guidance rather than a quote for a specific home.

Do you address living through a remodel?

Yes, through a dedicated page and supporting articles covering dust control, access and daily disruption.

What makes a remodeling contractor website convert?

A page per room type with its own before-and-after photos, honest general guidance on timelines and living through a remodel, visible reviews, and a quick estimate form or an AI receptionist that books the visit even when you are on a job.

Can the AI receptionist book in-home estimates?

Yes, on Framing and Finish Out. It answers common questions, takes down the room, scope and address, and books the estimate visit onto your calendar. It never quotes a price.

How often will new remodel photos be added?

As you send them. Adding finished projects is part of the included weekly updates, with a short write-up of the scope.

Do you write articles about remodel costs?

Only with cited sources and in general terms, never as a quote. Articles help homeowners plan, and always point them to a written estimate from you for their actual project.

See it built for your business

A live walkthrough of the site you would get, in about 30 minutes. Plans from $127 a month, the $697 build fee invoiced only after launch, domain and hosting included.

Book a demo

Or email and a person replies within one working day.